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In this age of social media and world-wide Internet, message delivery from business leaders needs to change, just like the message changes from leaders in your personal lives. Just a few years ago, no...

Small business owners have a lot on their plate. Oftentimes they're doing it all -- ordering inventory, responding to customers, managing employees. Marketing their company is the last thing...

 
There’s a romance around the idea of a small startup forming in a garage, mom’s basement, or a dorm room. It’s quaint and flexible – it’s just you, maybe a few...

Case studies and client testimonials can provide a huge boost to your conversion of new customers and your bottom line. They often prove essential for establishing credibility and a sense of stability...

Many people toy with the idea of starting a business but hesitate to actually take the plunge and go out on their own. There are many reasons that people are held back from starting their own business...

Every startup wants to be a predictable success, yet so few ever achieve this enviable position. In reality, getting there is not a random walk, and requires an understanding of the stages that every ...

At the heart of humanity is an intrinsic need to feel loved and cared for. This desire articulates itself in many different ways, but one of the most basic expressions of this need comes in the form o...

Today we are going to talk about researching your market for startups. Research, might seem to be a lot of unnecessary hard work. But if you are ignoring this, you are missing out on loads of actionab...