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Europe’s “app economy” is still growing robustly and is expected to reach $16.5 billion in 2014, but its share of the global market has fallen to 19% in 2014 from 24% in 2012, according to a new...

Following three major developers’ conferences in recent months, we heard and saw some very different visions for the role that apps may play....

Mobile applications promise to transform your brand and cement its position in the minds of your audience. But at their core, these apps are about generating new types of data and using that data in n...

Product development is paramount, but many young entrepreneurs struggle to determine the best time to release their creation....

With more than 1.35 billion users around the world, there's a good chance that the target audience for any business can be found on Facebook. That's great in principle, but in reality, it's about as h...

The pace of innovation in marketing technology is astounding. The past year has seen the rise of many new and exciting technologies, but perhaps most notably, 2014 was the year of the “marketing clo...

Salesforce.com has announced its fourth-quarter earnings with revenues of $835 million, up 32%, compared to last year. Non-GAAP earnings per share were 51 cents. Financial analysts had expected revenu...

Events are undoubtedly an extremely viable marketing tactic, but you don’t need to go to the cost of presenting to make the most of them. Here are my key marketing tactics when it comes to event...

Deloitte SA has released its annual Technology Trends Report, which focuses on the theme ‘Elements of post-digital’ and identifies the key disruptive and enabling technologies for business in SA....

Repeating the events of last year and showcasing their petty rivalry once again, Snapdeal founder Kunal Bahl and Flipkart founder Sachin Bansal had a verbal spat of words over investment giant Alibaba...